The owner of Sibore invented and developed a new horizontal auger from his many years of experience as a professional contractor. He contacted ITR to help him brand and market it to the construction trades and lanscaping industries. ITR create a logo and marketing copy to consistently present and explain the tool. These were then developed into a business card, brochure, and website that can quickly catch the attention of the busy construction professional and easily explain the advantages of this new type of auger.
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